Abandoned Cart
Abandoned Cart Compositions make it easy to control the layout, styling, and content of abandoned cart emails.
- Show cart contents as a table or as "cards"
- Control over which fields appear in which order
- Control the styling of each field
They're like a mini content management system for your abandoned cart emails.
Elements
The Abandoned Cart Composition combines multiple elements normally needed in triggered abandoned cart emails:
- Heading
- Products Table
- Product name
- Product image
- Quantity in cart
- Price
- Button to return to the abandoned cart
Example Abandoned Cart Email

Abandoned Cart Automations
The big picture is this:
- Create an email of type "Abandoned Cart"
- That email will contain one of these Abandoned Cart Compositions – which cannot be deleted.
An email of type Abandoned Cart must contain an Abandoned Cart Composition. - Create an Abandoned Cart Automation that will send the Abandoned Cart email(s) you choose.
You can have different Abandoned Cart Automations for different products or categories as needed.