FeaturesCRM IntegrationsMicrosoft Dynamics 365

The MAP That Dynamics 365 Teams Have Been Waiting For

Most marketing automation platforms treat Dynamics 365 as an afterthought — built for Salesforce first, retrofitted for everyone else. Paminga was built to work with the CRM your team actually runs, with a native, battle-tested Dynamics 365 integration that gives MOps teams the same depth of control they'd expect from any enterprise-class integration.
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Native. Not Retrofitted.

Built for Dynamics 365 teams from the ground up.

Most MAPs were architected around Salesforce and then adapted for other CRMs as an afterthought. The result for Dynamics 365 users is shallow integrations, limited field support, and constant workarounds. Paminga's Dynamics 365 integration is native — not a port of a Salesforce connector.

Native Integration

Built for Dynamics 365 directly — not adapted from a Salesforce connector. Every object, every field type, every assignment rule supported natively.

Self-Service Configuration

Marketing owns the integration. No CRM admin required for field mappings, sync adjustments, or adding new fields to Paminga.

Enterprise-Grade Throughput

Sync configured down to once per minute for near-real-time requirements. Hourly by default after the initial full sync.

Complete Control Over What Syncs

Marketing owns the integration. No CRM admin required.

Field mappings, sync behavior, and new fields are all configured self-service from within Paminga. No tickets. No waiting. You define exactly what enters Paminga and exactly what Paminga writes back.

Dynamics 365 → Paminga

Accounts

Contacts

Leads

Opportunities

Cases

Business Activities

Custom Objects

Picklist values honored

Paminga → Dynamics 365

Create Leads, Contacts, Accounts

Create Opportunities

Create Tasks (assigned to lead owner)

Update any mapped field

Only on explicit Sync action

Duplicate prevention built in

Assignment rules & queues honored

Objects
Accounts
Contacts
Leads
Opportunities
Cases
Business Activities
Custom Objects ✦
Use any boolean field to restrict which records sync. Paminga honors existing fields — no need to create new ones.
Fields
Field-by-field control
Do Not Map
Bi-directional mapping
Create new custom Paminga fields directly from the field mappings screen. No separate screen. No admin ticket.
Field Types
Picklists honored
No rogue values
No sync rejections
Paminga enforces Dynamics 365 field type constraints at the MAP level — eliminating field validation errors on write-back.
Paminga only creates or updates records in Dynamics 365 when you explicitly ask it to — via the Sync to Dynamics 365 action. You define the conditions. Nothing writes back without your permission.

Triggers & Actions

Create records in Dynamics 365. React when Dynamics 365 updates Paminga.

Define the conditions under which Paminga writes to Dynamics 365. And when Dynamics 365 data enters or updates in Paminga, trigger any combination of actions automatically. Actions execute sequentially — every action completes before the next begins. No race conditions.

Paminga → Dynamics 365 triggers

Form submission

Lead score threshold crossed

Workflow step reached

Drip Series goal achieved

Any audience builder condition

Create Lead, Contact, Account, Opportunity

Create Task assigned to lead owner

Dynamics 365 → Paminga actions

Add to or remove from Drip Series or Workflows

Add to or remove from Lists

Adjust Lead Scores across any ruleset

Set field values on Account, Contact, or Lead

Set Lead Stage

Send notifications to lead owner or any recipient

Send a webhook or trigger a Zapier Zap

Common Questions

How the sync works.

Q
Is Dynamics 365 treated as the source of truth?
Yes. Data syncs faithfully from Dynamics 365 to Paminga on the defined schedule. When Paminga writes back to Dynamics 365, it only does so when you've explicitly configured a Sync to Dynamics 365 action to fire.
Q
How frequently does data sync from Dynamics 365 to Paminga?
Hourly by default after the initial full sync. Configurable down to once per minute for near-real-time requirements.
Q
Which fields does Paminga write to in Dynamics 365?
Only the fields you've explicitly mapped and authorized via the self-service Field Mappings page. Paminga writes to exactly what you've permitted — nothing else.
Q
Can I limit which records sync to Paminga?
Yes. Use any boolean field in Dynamics 365 to control which records are eligible to sync. Paminga honors existing fields so you don't need to create new ones.

Also available for other CRMs

Paminga offers native integrations across multiple CRM platforms, each with the same depth of control and self-service configuration.
SalesforceDynamics 365IFS CloudSugarCRMSuiteCRM

See It in Action

See how Paminga's Dynamics 365 integration works — natively, without the workarounds.

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